PR:Vivel Launches Love & Nourish Bath Range

This a press release from ITC Vivel-Love & Nourish Bath Range which was recently unveiled by Brand Ambassador Kareena Kapoor Khan.

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Vivel, ITC’s leading personal care brand and one of India’s most exciting brands, introduces ‘Love & Nourish’ an exquisitely crafted bathing range with brand ambassador Kareena Kapoor Khan.

Enriched with Almond Oil & Shea Butter and Avocado Oil & Olive Butter, Vivel Love & Nourish is an indulgence crafted to pamper skin with an abundance of exotic butter and nourishing oil. The ingredients since time immemorial have had a rich legacy of skin care and nourishment.

Sandeep Kaul, Chief Executive, Personal Care Products Business, ITC Limited, stated “Vivel love & Nourish celebrates the indulgent and lovable Vivel woman. Be it the exotic nourishing ingredients with a rich legacy of skin care or the innovation in creating the first ever flip-top mechanism in soap packaging, or the soft hues of the bathing bar, Vivel Love & Nourish is an idyllic extravagance that is poised to serenade a woman with élan!”

Kareena Kapoor Khan, Brand Ambassador, Vivel expresses, “Love & Nourish is Vivel’s most luxurious bathing bar range. The name itself reflects innovation and the brand promise of deep nourishment. It truly embodies the spirit of soft, luxurious indulgence with the abundance of exotic butters. I am proud to be a part of Vivel’s commendable growth story and invite everyone to discover love and indulgence at its best!”